Web Marketing Executive (Maternity Cover)

Web Marketing Executive (Maternity Cover – possibility of going permanent)
Up to £24K Pro-rata
Rainham, Essex

Our client a very well established organisation based in Rainham is looking to recruit a Web Marketing Executive to cover maternity leave. The role will be to start as soon as possible and may have the opportunity to go permanent. You will be working for the Ecommerce Manager with guidance from the Head of Marketing and your role will be to strengthen the company’s online presence and to maximise the potential of the companies websites and sales platforms. You will need the ability to work individually and as part of a team in a fast-paced environment, working to deadlines with an attention to detail.

Responsibilities for the Web Marketing Executive:

On Page Content
Ensure the optimum descriptions are used to support the human reader and search engine indexing requirement on all company selling platforms.

Product Data
Support the development of a new website through the collation and review of product information.

Maintain Sales Platforms
Products should be optimised for each selling platform they appear, which is currently Ebay, Amazon and Google shopping.

Search Engine Optimisation
Using key word search tools, competitor website reviews, PPC campaigns, etc. to support the development of optimised on and off page content to improve organic SERPS.

Paid for Search
Implement paid for search campaigns such adwords, PLA’s, Google shopping, remarketing, directories, etc. across available platforms.

Price Pointing
Ensure campaigns are run on current market pricing.

Social Marketing
Provide input to the company’s social marketing programme (inc blogs) to help enhance and broaden the messages reach and appeal.

Manage Website
Update the company’s websites with new products, offers, news, etc. to encourage repeat visits and ultimately purchase.

Web Traffic Referrals & Web Links
Maintain product directories to help drive traffic to the websites from the product listing opportunities.

Marketing Campaigns
Support the implementation of emarketing activities.

Measurement & Control
Monitor the results of your activities and report monthly.

Hours and Benefits for the Web Marketing Executive:

40 hours per week, 8.30am – 5.00pm Monday to Friday
On site car parking

Job Summary

Job Title Web Marketing Executive (Maternity Cover)
Location Rainham
Job Type Permanent
Salary £24k
Last Updated 03/01/2019
Reference SF43392
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