Marketing and PR Manager

South Kent

Permanent.

Salary £35,000 to £50,000

Job Role:
Our client are a well established, dynamic and successful group of visitor attractions with a number of diverse sites across the south of the country. They have recently re-evaluated their marketing strategy and are looking for an exceptional manager to implement the new plan. The successful candidate will be responsible for;

• Leading the development and implementation of the offline marketing strategy adapting as the season dictates
• Set and oversee the delivery of the PR Strategy – engaging media interest and hitting OTS/EAV targets
• Responsible for marketing of the short breaks, weddings and charity products to ensure they reach all appropriate audiences
• Deliver visitor numbers and gate tariff in accordance with budget
• Manager the budget and report ROI’s
• Lead and develop the membership scheme
• Research, develop and target new markets for the organisation
• Work with all departments across the organisation to promote, marketing, PR and brand guidelines
• Attend events to promote the organisation to key influencers/stakeholders and developing contacts as appropriate.

Personal Attributes:
Successful candidates will have extensive brand marketing experience preferably in a similar role within a leisure / visitor attraction business. They will have a knowledge of all media channels, brand development, PR, Event Management and general client side Marketing. Candidates should be highly motivated self starters with good organisational and IT skills. They will have a good eye for detail together with written and oral communication skills commensurate with the creation of high quality marketing materials.

Benefits:
Salary £35,000 to £50,000

Job Summary

Job Title Marketing and PR Manager
Location Hythe,Kent
Job Type Permanent
Salary £50k
Last Updated 22/02/2019
Reference SF44064
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