Campaign/Email Marketing Executive/Manager

My client are one of Europe’s fastest growing company (Financial Times 1000), and are the region’s top employer (EDP Employer of the Year). Every role is vital to contribute to the success of their business, and its exponential growth has been fuelled by self-starters in all area of the business. They empower you with the autonomy to make the right decisions to drive the business forward, ensuring you grow together. There’s never been a more exciting time to join their business.

The Campaign Marketing Executive role has a global reach, working across all areas of the business to manage development and implementation of marketing campaigns that engage prospects and customers. Leading the campaign planning you will ensure a joined up, integrated approach to campaigns across all marketing channels.

This role is responsible for nurturing their new customers through an onboarding journey and encourages engagement and purchase with active customers. The role is key to maintaining, building and scheduling their automated email campaigns. You will take briefs from the different areas of the business and produce a marketing solution to meet their objectives. You will drive sales through emails and optimize the segmentation of their customer database to support all other digital marketing activities including lead nurture, cross-sell and upsell, customer newsletters and other communications; and provide support for internal communications.

This is a role that requires strong project management skills, a passion for compelling communications propositions, huge attention to detail and an ability to get stuck in. It will require speedy thinking, delivery and ability to adapt to changing business considerations on a frequent basis.

You should have at least 2 years’ digital marketing experience and be looking for a role where you can use a marketing automation system to make a real difference to a company’s sales performance.

What they look for

•Proven campaign management skills and evidence of successfully managing multiple projects simultaneously.
•Knowledge and understanding of B2B email marketing to drive maximum engagement, lead generation and nurture relationships.
•Proven ability to set up, execute, manage and optimise email marketing campaigns with evidence of delivering quantifiable results.
•Experience designing email communications using an email service provider editor package.
•Natural creativity and knowledge of HTML and responsive email design.
•Understanding of CRM platforms and marketing automation experience.
•The ability to analyse performance measures and drill down to focus on key areas for improvement.
•Strong organisational skills with the ability to prioritise daily workload whilst working accurately under pressure; adjusting and modifying at short notice.
•A collaborative nature with strong communication skills, being able to build effective relationships across the organisation and our global team environment.
•Solutions lead approach to decision making with an ability to identify issues and proactively develop solutions.
•Self-starter with the ability to manage competing priorities and be proactive in using initiative.
•Amazing attention to detail with a commitment to getting work right first time.

•Working knowledge of Salesforce and Pardot is an absolute advantage.

What they offer

With state of the art offices and their fun and friendly working atmosphere, it’s no wonder that their culture is unmatched anywhere else in Norwich.

With flexibility and ongoing personal development, you will be taking pride in your work from day one and adding value as soon as you step through the door. A competitive salary and pension contributions come as standard along with the ability to innovate, impact change and grow on a daily basis. A holiday allowance that increases with service and an abundance of staff discounts means you won’t have to work here just for the love of it!

Fancy yourself as a Ping Pong champion or Pool shark then we have the amenities for you to showcase your skills. Playstations for the gamers and their very own Tiki Bar for those relaxing drinks on a Friday after work.

Send your CV to Emma Baylis now or call Emma for more information 01603 615511

Job Summary

Job Title Campaign/Email Marketing Executive/Manager
Location Norwich
Job Type Permanent
Salary Negotiable
Last Updated 20/02/2018
Reference SL48453
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